noun || yəNG ˈhefā

Riley Robbins is a American Film Director. 


YJ: What’s your current hustle?

RR: Directing & creating content for fashion companies, sport companies, music artist, short films, and many others. I also have a denim jacket brand on the side called Bobbie Lee. 

YJ: Has what you’re doing now been a life-long interest? 

RR: Yes, since I was kid I always wanted to direct movies. But I was scared I wasn't going to make it to the big Hollywood city. So I jumped into basketball. Then I had a crush on this girl in high school who had a class for our high school news class. So I finessed the assistant principal to put me in that class. When I got in the class, I found out she had a boyfriend. So I got stuck being the editor of the class and just stuck with it. 

YJ: What’s the most memorable career advice you’ve received? 

RR: Pharrell told me, "Don't be like your hero, be better then them. Then you become their hero" 

YJ: What’s been your biggest obstacle? 

RR: Staying focused. Living in Los Angeles is tough. You are surrounded by people that were the best in their country or state. And they all moved to the same city. So you're surrounded by temptations. You have a friend that owns a club, do you go out or work? You have a friend that owns the biggest restaurants, do you go or work? And you have a friend who owns a jet, do you leave the country or work? 

YJ: How do you see the filmmaking industry changing within the next 10-15 years?

RR: I pray, that we still have movie theaters, almost everything is downloaded right to your phone or computer. And the camera technology is changing so fast, these companies are making the technology so consumer friendly "anyone" can be a director now, it's crazy. And I hope people don't forget about STORY in film, instead of getting lost in all this high resolution b*llshit. 

YJ: If you could tell your younger self one thing about life, what would it be?

RR: Patience & learn to trust the journey, even when you don't understand it. 

YJ: Where do you find inspiration, when needing it? 

RR: I turn on old school music. Like 1960s - early 1980's. And I turn on a powerful cinematography film and mute the film. Then just vibe out and the ideas wonder. 

YJ: What has been the most fulfilling moment in your career so far? 

RR: Filmmakers around the world emailing me and saying that I motivate them. That I somehow encouraged them to quit their jobs and pursue their passion in film. 

YJ: What are you still looking to achieve?

RR: AN OSCAR!! I'm going to be the first black director Oscar winner for the Best Director category. Trying to manifest that in the most positive way. 

YJ: What would you say to someone who may think that their talent is not an ideal or possible career path? 

RR: I would say, you're crazy! Life's too short. We live in a world now, that you can create your own career path. All you need is passion. People will follow you because it's passion. You DON'T need approval from anyone. And don't worry about "Followers" and all that sh*t. Half of those people who have all those followers are so depressed in life. 

YJ: What do you see the future holding? 

RR: I see the future holding ..... My last name being a legacy in the film world. Holding multiple film awards. Guide the younger generation to creating a better world for us to live in. Help fix our ocean life. Create multiple foundations for the less fortunate. And Emily Ratajkowski being my ex girlfriend. 

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